Vårt erbjudande - Formsmedjan Kommunikation

Array ( [_ci_data] => Array ( [_ci_view] => default [_ci_vars] => Array ( [id] => 4 [name] => Vårt erbjudande [menu_description] => [page_parent] => 0 [template_id] => 2 [active] => 1 [meta_keywords] => [meta_description] => [slug] => vart-erbjudande [language] => sv [sort] => -2 [required_privilege] => [display_in_menu] => 1 [created] => 2025-03-03 11:31:51 [modified] => 2025-03-21 13:41:19 [created_by] => 40 [modified_by] => 28 [owned_by] => 0 [deleted] => 0 [field_1] => [field_2] => [field_3] => [field_4] => [field_5] => [field_6] => {"Images":[{"image":"/upload/images/monitor/va%CC%8Art%20erbjudande%20monitor.jpg ","youtube":"","video":"","vimeo":"1067355457?h=9b20b3ce09&","video_mobil":"","header":"Vi mejslar fram dina unika fördelar","text":"","crop":"faces","link":"","css":""}]} [field_7] => [field_8] => [field_9] => [field_10] => [module] => [module_param] => [page_reference] => 0 [landing_page] => 0 [title_seo] => [og_image] => [cache_expiration] => [display_in_sitemap] => 1 [menu_name] => [extern_url] => [css_menu] => [tab_field_order] => [6,11,15,12,13,14,16,17,18,19,20,21,22,23,24,25,26,27,28,29,30] [field_11] => {"cards":[{"type":"Textfält","width":"100%","blockspacing":"ingen","textcolor":"#fa00b7","bgcolor":"#fa00b7","preheading":"","heading":"","text-ingress":"","text":"

Varje uppdrag har sin egen strategi, syfte och mål. Därför arbetar vi efter en strukturerad arbetsprocess med välbeprövade verktyg och arbetsmodeller. Vi lägger stort fokus på att mejsla fram det unika i din verksamhet och vad du egentligen behöver. Vi engagerar oss djupt i din verklighet och förväntar oss att du är en aktiv del i vår arbets- och utvecklingsprocess. Vi kommer att fråga och ifrågasätta. Ibland kommer vi också att säga nej. Vi tror det gör kundrelationen starkare och slutresultatet bättre.

","text-extra":"","image":"","crop":"faces","video":"","vimeo":"","youtube":"","link":"","module":"","module_function":"small_listing","module_params":""},{"type":"Undermeny","width":"100%","blockspacing":"extra","textcolor":"#000000","bgcolor":"#000000","preheading":"","heading":"","text-ingress":"","text":"","text-extra":"","image":"","crop":"faces","video":"","vimeo":"","youtube":"","link":"","module":"","module_function":"small_listing","module_params":""}]} [field_12] => {"cards":[{"type":"Bild / text","width":"100%","blockspacing":"ingen","textcolor":"#fa00b7","bgcolor":"#fa00b7","preheading":"","heading":"Affärsutveckling","text-ingress":"","text":"

Affärsutveckling är inte en linjär process, utan en dynamisk, stegvis resa där varje steg skapar ny kunskap som kan omsättas i konkret utvecklingsarbete. Formsmedjan arbetar utifrån en helhetsmodell som är mer än bara marknadsföring – den lägger grunden för en affärsutvecklingsstrategi som stärker varumärket, förbättrar kundrelationer och driver långsiktig lönsamhet.

Läs mer

","text-extra":"","image":"/upload/images/kunder/DSC05571.jpg ","crop":"faces","video":"","vimeo":"","youtube":"","link":"","module":"","module_function":"small_listing","module_params":""}]} [field_13] => {"cards":[{"type":"Text / bild","width":"100%","blockspacing":"ingen","textcolor":"#fa00b7","bgcolor":"#fa00b7","preheading":"","heading":"Strategi","text-ingress":"","text":"

Vad är en strategi... egentligen? Idag kallas lite vad tusan som helst för strategi. En strategi är den övergripande, långsiktiga planen som definierar hur ett företag eller organisation ska uppnå sina övergripande mål. En strategi ger en helhetsbild av vägen mot visionen, pekar ut mål och delmål, samt varför och var resurser måste tillsättas. Att arbeta med kommunikation utan en strategi är som att bygga ett hus utan ritningar.

Läs mer

","text-extra":"","image":"/upload/images/2025_kundbilder/Ska%CC%88rmavbild%202025-03-20%20kl-%2014-24-20.png ","crop":"faces","video":"","vimeo":"","youtube":"","link":"","module":"","module_function":"small_listing","module_params":""}]} [field_14] => {"cards":[{"type":"Bild / text","width":"100%","blockspacing":"ingen","textcolor":"#fa00b7","bgcolor":"#fa00b7","preheading":"","heading":"Hållbarhet","text-ingress":"","text":"

Vad innebär hållbarhet för företagen egentligen? Är det bara en grön- och skönmålning som utlovar både guld och gröna skogar i en osäker framtid? Nej, hållbarhet är så mycket mer och har en bredare påverkan och affärsmässig betydelse än du kanske tror. Kunskap om hållbarhetsfrågorna är ett av ditt företags absolut viktigaste affärsstrategiska verktyg.

Läs mer

","text-extra":"","image":"/upload/images/2025_kundbilder/KERO/KEROWEBB.jpg ","crop":"faces","video":"","vimeo":"","youtube":"","link":"","module":"","module_function":"small_listing","module_params":""}]} [field_15] => {"cards":[{"type":"Text / bild","width":"100%","blockspacing":"ingen","textcolor":"#fa00b7","bgcolor":"#fa00b7","preheading":"","heading":"Kommunikation","text-ingress":"","text":"

Läser man lite om marknadsföring eller ekonomi blir det tydligt att ett varumärke kan ha lite olika betydelse beroende på sammanhang och vem som står för definitionen. Låt oss därför slå fast att ur ett kommunikationsperspektiv är ett varumärke, starkt förenklat, det som i omvärldens ögon särskiljer det egna erbjudandet från konkurrenternas. Varumärket är ett företags, en organisation eller idag kanske till och med en enskild persons viktigaste – men också mest svårgripbara och svårkontrollerade – resurs.

Läs mer

","text-extra":"","image":"/upload/images/2025_kundbilder/Hermelinen/_MG_1748.jpg ","crop":"faces","video":"","vimeo":"","youtube":"","link":"","module":"","module_function":"small_listing","module_params":""}]} [field_16] => {"cards":[{"type":"Undermeny","width":"100%","blockspacing":"ingen","textcolor":"#fa00b7","bgcolor":"#fa00b7","preheading":"","heading":"","text-ingress":"","text":"","text-extra":"","image":"","crop":"faces","video":"","vimeo":"","youtube":"","link":"","module":"","module_function":"small_listing","module_params":""}]} [field_17] => {"cards":[]} [field_18] => {"cards":[]} [field_19] => {"cards":[]} [field_20] => {"cards":[]} [field_21] => {"cards":[]} [field_22] => {"cards":[]} [field_23] => {"cards":[]} [field_24] => {"cards":[]} [field_25] => {"cards":[]} [field_26] => {"cards":[]} [field_27] => {"cards":[]} [field_28] => {"cards":[]} [field_29] => {"cards":[]} [field_30] => {"cards":[]} [fields_settings] => {"field_6":{"monitorheightdesktop":"100vh","monitorheightmobile":"75vh"},"field_11":{"blockname":"Ingress","active":"all","backgroundcolor":"bg-color-white","slider":"1","container":"container","extra":"1","padding":"1"},"field_15":{"blockname":"Kommunikation","active":"all","backgroundcolor":"bg-color-white","slider":"1","container":"container","extra":"1","padding":"2"},"field_12":{"blockname":"Aff\u00e4rsutveckling","active":"all","backgroundcolor":"bg-renlav","slider":"1","container":"container","extra":"2","padding":"2"},"field_13":{"blockname":"Strategi","active":"all","backgroundcolor":"bg-color-white","slider":"1","container":"container","extra":"1","padding":"2"},"field_14":{"blockname":"H\u00e5llbarhet","active":"all","backgroundcolor":"bg-renlav","slider":"1","container":"container","extra":"1","padding":"2"},"field_16":{"blockname":"Undermeny","active":"all","backgroundcolor":"bg-color-white","slider":"1","container":"container","extra":"1","padding":"2"},"field_17":{"blockname":"","active":"all","backgroundcolor":"bg-color-white","slider":"1","container":"0","extra":"1","padding":"1"},"field_18":{"blockname":"","active":"all","backgroundcolor":"bg-color-white","slider":"1","container":"0","extra":"1","padding":"1"},"field_19":{"blockname":"","active":"all","backgroundcolor":"bg-color-white","slider":"1","container":"0","extra":"1","padding":"1"},"field_20":{"blockname":"","active":"all","backgroundcolor":"bg-color-white","slider":"1","container":"0","extra":"1","padding":"1"},"field_21":{"blockname":"","active":"all","backgroundcolor":"bg-color-white","slider":"1","container":"0","extra":"1","padding":"1"},"field_22":{"blockname":"","active":"all","backgroundcolor":"bg-color-white","slider":"1","container":"0","extra":"1","padding":"1"},"field_23":{"blockname":"","active":"all","backgroundcolor":"bg-color-white","slider":"1","container":"0","extra":"1","padding":"1"},"field_24":{"blockname":"","active":"all","backgroundcolor":"bg-color-white","slider":"1","container":"0","extra":"1","padding":"1"},"field_25":{"blockname":"","active":"all","backgroundcolor":"bg-color-white","slider":"1","container":"0","extra":"1","padding":"1"},"field_26":{"blockname":"","active":"all","backgroundcolor":"bg-color-white","slider":"1","container":"0","extra":"1","padding":"1"},"field_27":{"blockname":"","active":"all","backgroundcolor":"bg-color-white","slider":"1","container":"0","extra":"1","padding":"1"},"field_28":{"blockname":"","active":"all","backgroundcolor":"bg-color-white","slider":"1","container":"0","extra":"1","padding":"1"},"field_29":{"blockname":"","active":"all","backgroundcolor":"bg-color-white","slider":"1","container":"0","extra":"1","padding":"1"},"field_30":{"blockname":"","active":"all","backgroundcolor":"bg-color-white","slider":"1","container":"0","extra":"1","padding":"1"}} [lns] =>

[message_control] => ) [_ci_return] => 1 ) [_ci_val] => _ci_return [_ci_path] => /data/b/f/bf7d7aff-5c40-4e9e-b6c3-46d1d3507105/formsmedjan.se/public_html/site/frontend/views/templates/default.php [_ci_file] => default.php [_ci_view] => default [_ci_vars] => Array ( [id] => 4 [name] => Vårt erbjudande [menu_description] => [page_parent] => 0 [template_id] => 2 [active] => 1 [meta_keywords] => [meta_description] => [slug] => vart-erbjudande [language] => sv [sort] => -2 [required_privilege] => [display_in_menu] => 1 [created] => 2025-03-03 11:31:51 [modified] => 2025-03-21 13:41:19 [created_by] => 40 [modified_by] => 28 [owned_by] => 0 [deleted] => 0 [field_1] => [field_2] => [field_3] => [field_4] => [field_5] => [field_6] => {"Images":[{"image":"/upload/images/monitor/va%CC%8Art%20erbjudande%20monitor.jpg ","youtube":"","video":"","vimeo":"1067355457?h=9b20b3ce09&","video_mobil":"","header":"Vi mejslar fram dina unika fördelar","text":"","crop":"faces","link":"","css":""}]} [field_7] => [field_8] => [field_9] => [field_10] => [module] => [module_param] => [page_reference] => 0 [landing_page] => 0 [title_seo] => [og_image] => [cache_expiration] => [display_in_sitemap] => 1 [menu_name] => [extern_url] => [css_menu] => [tab_field_order] => [6,11,15,12,13,14,16,17,18,19,20,21,22,23,24,25,26,27,28,29,30] [field_11] => {"cards":[{"type":"Textfält","width":"100%","blockspacing":"ingen","textcolor":"#fa00b7","bgcolor":"#fa00b7","preheading":"","heading":"","text-ingress":"","text":"

Läs mer

[message_control] => ) [_ci_return] => 1 [id] => 4 [name] => Vårt erbjudande [menu_description] => [page_parent] => 0 [template_id] => 2 [active] => 1 [meta_keywords] => [meta_description] => [slug] => vart-erbjudande [language] => sv [sort] => -2 [required_privilege] => [display_in_menu] => 1 [created] => 2025-03-03 11:31:51 [modified] => 2025-03-21 13:41:19 [created_by] => 40 [modified_by] => 28 [owned_by] => 0 [deleted] => 0 [field_1] => [field_2] => [field_3] => [field_4] => [field_5] => [field_6] => {"Images":[{"image":"/upload/images/monitor/va%CC%8Art%20erbjudande%20monitor.jpg ","youtube":"","video":"","vimeo":"1067355457?h=9b20b3ce09&","video_mobil":"","header":"Vi mejslar fram dina unika fördelar","text":"","crop":"faces","link":"","css":""}]} [field_7] => [field_8] => [field_9] => [field_10] => [module] => [module_param] => [page_reference] => 0 [landing_page] => 0 [title_seo] => [og_image] => [cache_expiration] => [display_in_sitemap] => 1 [menu_name] => [extern_url] => [css_menu] => [tab_field_order] => [6,11,15,12,13,14,16,17,18,19,20,21,22,23,24,25,26,27,28,29,30] [field_11] => {"cards":[{"type":"Textfält","width":"100%","blockspacing":"ingen","textcolor":"#fa00b7","bgcolor":"#fa00b7","preheading":"","heading":"","text-ingress":"","text":"

Läs mer

[message_control] => )